Hire purchase, the original consumer credit option favoured by millions in the 50’s and 60’s before sportier credit cards and personal loans came into vogue, is back in town.

The lenders like HP because the product that has been “hired” remains the property of the finance company until the last payment has been made and this increases their security. Consumers like HP because it has traditionally been cheaper.

Figures just released by the Finance and Leasing Association show a 10% increase in HP sales in the year to March. And in March alone sales were up 25% over the previous March.

Historically, the popularity of HP rose during Harold Macmillans’ premiership (remember his phrase, “you’ve never had it so good”) on the back of household items worth up to £1,000 – items such as washing machines, fridges, TV’s and carpets. It also flourished as a way of purchasing the family car.

It now seems that the wheel is turning round again. The Association says that HP has rebuilt its market share within the car market back to 54% and it’s increasing. And within Britain’s shops HP is now being used to support promotions such as “nothing to pay for a year plus 2 years interest free credit”.

Will HP pull us out of our recession? I don’t think so, but perhaps we’ll be a little more comfortable!